- EAN13
- 9782100824243
- ISBN
- 978-2-10-082424-3
- Éditeur
- Dunod
- Date de publication
- 18/09/2024
- Collection
- Livres en Or
- Nombre de pages
- 648
- Dimensions
- 24 x 19,3 x 2,6 cm
- Poids
- 1224 g
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Strategor - English version
All you need to know about strategy, from start-ups to multinationals
De Laurence Lehmann-Ortega, Rodolphe Durand, Pierre Dussauge, João Albino-Pimentel
Traduit par Louise BONGIOVANNI
Dunod
Livres en Or
Offres
A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management
Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:CURRENT CONTENT: it incorporates major technological and societal changes that impact companies and their strategies.PRACTICAL ILLUSTRATIONS: it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed.SUPPLEMENTARY MATERIAL: it provides detailed analyses of the case studies, available on dunod.com.
STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants.
Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.
STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.
To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.
STRATEGOR'S +:CURRENT CONTENT: it incorporates major technological and societal changes that impact companies and their strategies.PRACTICAL ILLUSTRATIONS: it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed.SUPPLEMENTARY MATERIAL: it provides detailed analyses of the case studies, available on dunod.com.
STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants.
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Autres contributions de...
- Rodolphe Durand (Auteur)
- Pierre Dussauge (Auteur)
- João Albino-Pimentel (Auteur)
- Laurence Lehmann-Ortega (Auteur)
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Campus - Strategor - 8e éd., Toute la stratégie de la start-up à la multinationaleFrédéric Leroy, Rodolphe Durand, Pierre Dussauge, Laurence Lehmann-Ortega, Olivier Sibony, Bernard Garrette, Bertrand PointeauDunod
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Strategor - 9e éd., La référence en stratégie, de la start-up à la multinationaleLaurence Lehmann-Ortega, Rodolphe Durand, Pierre Dussauge, João Albino-PimentelDunod48,00
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A Broader Vision of Business, Toward a new narrativeAntoine Frérot, Rodolphe DurandFlammarion20,00
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En quête de sens, Un dialogue entre dirigeants et futurs dirigeantsCécile Lavrard-Meyer de Lisle, Rodolphe DurandDunod22,00
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Strategor - 8e éd. - Toute la stratégie de la start-up à la multinationale, Toute la stratégie de la start-up à la multinationaleRodolphe Durand, Frédéric Leroy, Bernard Garrette, Laurence Lehmann-Ortega, Bertrand Pointeau, Olivier Sibony, Pierre DussaugeDunod
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Campus - Strategor - 8e éd., Toute la stratégie de la start-up à la multinationaleFrédéric Leroy, Rodolphe Durand, Pierre Dussauge, Laurence Lehmann-Ortega, Olivier Sibony, Bernard Garrette, Bertrand PointeauDunod
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The need for scale as a driver of alliance formation, choosing between collaborative and autonomous productionBernard Garrette, Xavier Castañer, Pierre DussaugeGroupe HEC, [Direction de la recherche]
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Strategor - 9e éd., La référence en stratégie, de la start-up à la multinationaleLaurence Lehmann-Ortega, Rodolphe Durand, Pierre Dussauge, João Albino-PimentelDunod48,00
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Strategor - 8e éd. - Toute la stratégie de la start-up à la multinationale, Toute la stratégie de la start-up à la multinationaleRodolphe Durand, Frédéric Leroy, Bernard Garrette, Laurence Lehmann-Ortega, Bertrand Pointeau, Olivier Sibony, Pierre DussaugeDunod
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Strategor - 7e éd. - Toute la stratégie d'entreprise, Toute la stratégie d'entrepriseLaurence Lehmann-Ortega, Frédéric Leroy, Bernard Garrette, Pierre Dussauge, Rodolphe DurandDunod
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Strategor - 6e édition - Toute la stratégie d'entreprise, Toute la stratégie d'entrepriseLaurence Lehmann-Ortega, Frédéric Leroy, Bernard Garrette, Pierre Dussauge, Rodolphe DurandDunod
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Strategor - 9e éd., La référence en stratégie, de la start-up à la multinationaleLaurence Lehmann-Ortega, Rodolphe Durand, Pierre Dussauge, João Albino-PimentelDunod48,00
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Campus - Strategor - 8e éd., Toute la stratégie de la start-up à la multinationaleFrédéric Leroy, Rodolphe Durand, Pierre Dussauge, Laurence Lehmann-Ortega, Olivier Sibony, Bernard Garrette, Bertrand PointeauDunod
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Strategor - 9e éd., La référence en stratégie, de la start-up à la multinationaleLaurence Lehmann-Ortega, Rodolphe Durand, Pierre Dussauge, João Albino-PimentelDunod48,00
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(Re)invent your business model - 2e éd., With the Odyssey 3.14 approachJean- Marc Schoettl, Hélène Musikas, Laurence Lehmann-OrtegaDunod32,50
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(Ré)inventez votre Business Model - 3e éd., Avec l'approche Odyssée 3.14Jean- Marc Schoettl, Hélène Musikas, Laurence Lehmann-OrtegaDunod29,90
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(Re)invent your business model, With the Odyssey 3.14 methodJean- Marc Schoettl, Hélène Musikas, Laurence Lehmann-OrtegaDunod
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Strategor - 8e éd. - Toute la stratégie de la start-up à la multinationale, Toute la stratégie de la start-up à la multinationaleRodolphe Durand, Frédéric Leroy, Bernard Garrette, Laurence Lehmann-Ortega, Bertrand Pointeau, Olivier Sibony, Pierre DussaugeDunod